Keke’s Breakfast Cafe: Fall LTO Campaign

Agency: Push
Role: Copywriting
Deliverable: Fall LTO Flyer

The Brief

Develop seasonal copy promoting Keke's limited-time fall menu while maintaining its fresh, welcoming brand voice.

My Role

Developed and refined headline and body-copy directions as part of the agency's creative exploration.

Initial Exploration

Option 1
Fall flavors, made fresh, and served with a smile. All that's missing is you.

Option 2
Fall's here. So are the flavors. Served fresh, just for you.

Option 3
Fall flavors are here, fresh as ever. Just add you!

Refined Concepts

Home for the Season
Freshly made fall flavors, and served with a smile, are here. All that's missing is you.

The Wait is Over
Fall's here. So are your favorite flavors. Served fresh, just for you.

We Saved You a Seat
Good things come to those who wait. Fall flavors are here, fresh as ever. Just add you.

FINAL EXECUTION

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